Mental toughness wasn’t just a skill—it was survival.

The journey and story of our founder and the collaborators behind RSF.

As a former military EOD tech (bomb squad), I’ve operated in some of the harshest environments on the planet, working shoulder-to-shoulder with the most elite personnel the military has to offer. In that world, building mental toughness wasn’t optional; it was a non-negotiable requirement.

From the battlefield to the boardroom

Improvise. Adapt. Overcome.

Jeremy Priar - Founder

After leaving the high-stakes world of EOD, I quickly saw that success in business—like in combat—demands resilience, sharp decision-making, and execution under pressure. The same mental toughness that kept me sharp in the field became the key to navigating the challenges of entrepreneurship and leadership.

A Game-Changing Discovery

The Science Behind Peak Performance

Insights from Dr. Jason Selk

In 2016, a colleague introduced me to Dr. Jason Selk, one of the foremost minds in performance psychology and co-author of Relentless Solution Focus. His teachings were nothing short of transformative. What Jason taught didn’t just resonate; it revealed exactly what was missing—not only for myself but for everyone striving for peak performance.
Bridging the gap between what our conscious mind wants and what our subconscious mind is programmed to do..

Introducing The RSF Planner

Your Blueprint for Success

The RSF Planner was born out of this collaboration—a powerful, science-backed tool designed to accelerate mental toughness and keep you relentlessly focused on your goals. This isn’t your typical day planner. It’s a mental toughness accelerator and goal planner built on proven methods.

The results? Nothing short of extraordinary. For military operators, entrepreneurs, and athletes alike, the RSF Planner is your blueprint for sucecess. It’s science, not science fiction.

Welcome to the journey of becoming your best self. Let’s get to work.

GET STARTED HERE